Sales Representation in Japan
"I have worked with Hugh over a number of projects, and his insight into technology, markets, and cross-border licensing gives him an enviable track record. His interpersonal skills and logical approach enable him to operate within multiple international cultures, and engage effectively with large company senior teams."
Mike Powell, Managing Partner, Renevo Capital
Japan is the world's third largest economy - and its fourth largest importer. It ranks second in the Bloomberg Innovation Index, with 700,000 researchers sharing R&D budgets totalling more than US$130billion. Japan leads the world in robotics, and is home to some of the most
technologically advanced producers of machine tools, cars, electronics, textiles, and chemicals.
It presents enormous opportunity to any ambitious technology company.
It is the business culture in Japan to use face-to-face meetings to exchange information rather than negotiate deals. Instead, partnerships are more usually formed, and commercial agreements reached, through a consensus process that takes place away from formal meetings - but this can only happen if you have the right people on the ground working on your behalf.
Our Japan Sales Representation package enables our client companies to generate such initial sales traction before recruiting their own staff locally or making any long term financial commitments. We provide you with a Tokyo business address, expert advice, and experienced Sales representation under your own company's branding. In addition to visiting customers and closing contracts, we can ensure the most effective use of your business trips to Japan, attend trade shows on your behalf,
and make relevant business introductions within our networks of contacts.
Our Senior Partner in Japan, Ichiro Uehara, has more than 30 years' experience of sales, management, and business development in Japan, working for and with international companies and partners.
AN OFFICE IN TOKYO
A local office demonstrates to your potential customers that you are committed to building your business in Japan.
We provide our client companies with their own virtual office with a dual language telephone
answering service and access to meeting rooms as required.
Our own office is situated in the Shinagawa area of Tokyo,
a business district with good connections for both Haneda International Airport and the ShinKansen
EXPERT ADVICE AND EXPERIENCE
Ichiro Uehara has worked in senior sales and management roles in Japan for 30 years - mostly representing international companies - and has developed longstanding relationships
within many of the leading corporations in Japan.
Much of his career was spent within Kaga Electronics, a leading distributor of electronic devices to major Japanese manufacturers.
Ichiro and Hugh have worked together for more than 15 years
GENERATING INITIAL CUSTOMER TRACTION
In Japan, meetings are primarily held to acquire information, not to make decisions. Instead, business decisions are typically made through a longer and more involved consensus building process. Local sales representation is needed to drive this process.
We usually work under our client companies' branding when representing them, enabling them to establish a commercial foothold before having to make any long term investment in staff and offices.